The online fashion e-tailer that is ASOS has added another string to it’s bow; Grooming.
Now, it’s not the first time the online mega store has launched men’s grooming, ASOS has released a curated edit before but this time it’s relaunching with a bang - a new, refined edit of the best grooming brands around that will spruce up your skincare routine, make short work of shower time and and sharpen up your grooming game.
The guys at ASOS invited me along for breakfast to get to know the range better and to talk more about what grooming means the them.