He’s been a style icon for years, and now David Beckham is setting his sights on the grooming world with the launch House 99 by David Beckham, a 21-piece men’s grooming range that covers skin, hair, beard and body. Welcome to the house.

Behind House 99 by David Beckham

Created in partnership with beauty giant L’Oreal and men’s grooming experts Biotherm Homme, House 99 has been self-styled as the ‘new community in men’s grooming’. A place for men to discover their next look, and to experiment with what they have already. It’s also a fast-track way for you to achieve David Beckham’s look. House 99 believes that grooming plays a vital part in a man’s journey to finding his own personal style. The range is built out form a DNA of superfoods like quinoa and Spirulina that are rich in antioxidants and vitamins that illuminate the skin, energise and revitalise the body and strengthen hair and beard fibres.